Finance Intelligence · Washington DC Region

Build a finance function ready for what comes next.

Synova combines executive finance leadership, AI-enabled analysis, and a structured readiness framework to help growing companies become more scalable, investor-ready, and decision-driven.

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18+
Years Finance Leadership
F500
Enterprise Experience
AI
Enabled Analysis
DMV
DC · Maryland · Virginia Focus
Signature Assessment

Know exactly where your finance function is ready — and where it is not.

The Synova Finance Readiness Score™ evaluates the financial capabilities a growing company needs to scale with confidence. It turns a complex finance environment into a clear score, prioritized findings, and an actionable improvement roadmap.

01
Financial Foundation
Close discipline, reconciliations, reporting quality, chart of accounts, and accounting reliability.
02
Cash & Runway
Cash forecasting, burn visibility, scenario planning, budgeting, and liquidity management.
03
Investor Readiness
Financial models, data-room readiness, cap table accuracy, KPIs, and fundraising support.
04
Data & Reporting
Executive dashboards, KPI governance, board reporting, and management decision support.
05
AI & Automation
Workflow efficiency, reporting automation, document intelligence, and responsible AI use.
06
Controls & Compliance
Internal controls, audit readiness, tax coordination, policy maturity, and risk management.
The Synova Intelligence Framework™

A repeatable path from fragmented finance to strategic intelligence.

Every engagement follows a structured process designed to convert financial data into operating clarity, measurable improvement, and stronger business decisions.

1
Assess
Evaluate current processes, reporting, systems, controls, and strategic needs.
2
Analyze
Identify risks, bottlenecks, blind spots, and opportunities hidden in the data.
3
Prioritize
Rank improvements by urgency, business impact, effort, and investment readiness.
4
Implement
Build reports, models, workflows, controls, and operating routines that scale.
5
Optimize
Track progress, strengthen decision-making, and continuously improve performance.
Intelligence Solutions

Not more reports. Better decisions, stronger systems, and clearer direction.

Synova's solutions are designed around outcomes: better visibility, stronger financial infrastructure, improved operating discipline, and readiness for growth, diligence, or investment.

Solution 01
Finance Intelligence
Transform financial data into clear management insight and decision support.
Executive reportingKPI architectureCash-flow intelligenceVariance analysisScenario modelingManagement dashboards
Solution 02
Investor Intelligence
Build the financial story, documentation, and reporting discipline investors expect.
Fundraising modelsBoard packagesData-room readinessCap table supportSaaS metricsDue diligence preparation
Solution 03
AI Finance Transformation
Improve finance speed and scalability through practical automation and AI-enabled workflows.
Close-process automationReporting automationDocument intelligenceFinance copilotsWorkflow redesignAI governance support
Solution 04
Strategic CFO Advisory
Access senior finance leadership without the cost or timing of a full-time executive hire.
Cash runway strategyForecastingFinance team designAudit readinessGrowth planningExecutive decision support
What Changes

A finance function that helps lead the business — not one that only records it.

Clarity
Leaders understand performance, cash position, risks, and the decisions that matter now.
Readiness
Financials, models, controls, and documentation are prepared before investors or auditors ask.
Efficiency
Manual work is reduced through stronger workflows, systems, automation, and AI-enabled analysis.
Confidence
Founders and executives make decisions with a reliable financial foundation and a clear roadmap.
Who We Serve

Built for companies at a financial inflection point.

Technology & AI Startups
Seed-stage and growth companies that need investor-ready reporting, scalable finance infrastructure, and disciplined cash management.
Founder-Led Growth Companies
Businesses that have outgrown basic bookkeeping and need more sophisticated reporting, forecasting, controls, and executive insight.
Professional Services Firms
Firms seeking stronger profitability analysis, capacity planning, cash visibility, KPI discipline, and strategic financial guidance.
About Synova

Fortune 500 rigor. Startup fluency. Modern finance intelligence.

18+ Years of Finance LeadershipSysco · WestRock · Genuine Parts (NAPA) · Group 1 Automotive — and high-growth operating environments.
Strategic Finance & Accounting DepthReporting, forecasting, consolidation, audit preparation, controls, fundraising, and growth planning.
AI-Enabled Operating PerspectivePractical use of automation and AI to improve finance speed, visibility, and decision support.
Washington DC RegionServing founders and businesses across Maryland, Washington DC, Virginia, and beyond.
"Strong companies are not built on more financial reports. They are built on understanding what the numbers mean — and acting on them with confidence."

Synova Advisory was created to bring enterprise-level financial intelligence to growing companies that need strategic finance leadership without building a large internal team.

The firm combines deep finance and accounting experience with practical knowledge of high-growth technology environments, fundraising, audit readiness, financial systems, and AI-enabled operations.

Our role is not simply to deliver a report. It is to help leaders interpret financial information, identify risk and opportunity, strengthen infrastructure, and make better decisions.

Founder Resource Center

Practical guidance for building a stronger finance organization.

Assessment
Finance Readiness Score™
Evaluate your finance foundation, cash discipline, reporting, investor readiness, controls, and automation maturity.
Guide
Seed-to-Series A Finance Checklist
A practical list of the financial systems, reports, controls, models, and documentation growing companies should have in place.
Request the guide →
Playbook
AI in Finance Operations
Where automation and AI can responsibly improve reporting, forecasting, close processes, analysis, and management decision support.
Join the list →
For Accelerators & Ecosystem Programs

The Startup Finance Readiness Clinic™

A 90-minute group workshop for founder cohorts. Every participant leaves knowing exactly where they stand financially — and exactly what must be true before they raise or scale.

Built around the Finance Readiness Score™, the clinic turns financial anxiety into a quantified assessment and a written 90-day action plan — live, in one session. Designed for accelerators, SBDC cohorts, incubators, and economic development programs across the region.

Each founder completes the diagnostic in-session, learns what investors and lenders scrutinize first, and leaves with their two largest gaps identified and an action plan matched to them — with an optional follow-up session included for program cohorts.

Complimentary for partner programs · Up to 15 founders · Virtual or in-person · MD · DC · VA
Bring the Clinic to Your Cohort
The Session
1
Diagnose — every founder completes the Readiness Score live, with instant results.
2
Teach — what “ready” looks like at their stage, and what funders check first.
3
Prioritize — each founder leaves with a written 90-day plan for their two largest gaps.
4
Bridge — optional follow-up session included for program cohorts.

Ready to see how prepared your finance function really is?

Start with the Synova Finance Readiness Score™ or schedule a strategy conversation about your company's current stage, financial gaps, and growth priorities.

Book a Strategy Session